Below Original Price Methodology for Dubai Listings

“Below original price” is a factual comparison, not a synonym for motivated seller, below market or good value. We use the label only when the original contracted property price and the current asking price can be supported and compared on the same basis.

1. Define the comparison

The default formula is: original contracted property price minus current asking price. Percentage below original price equals that difference divided by the original contracted property price. The calculation is shown only when both figures are positive, attributable to the same unit and still current.

2. Evidence accepted for the original price

A brochure launch price, portal advertisement, nearby unit or salesperson recollection is not the original contracted price of this unit.

3. Align what is included

Check whether either figure includes DLD fees, agency fees, upgrades, furniture, parking, storage, incentives, service charges, assignment fees or payment-plan benefits. If the bases differ, disclose the difference or do not publish a percentage.

4. Separate three different claims

ClaimEvidence basis
Below original priceThis unit’s supported contracted price versus its current asking price
Below recent transaction evidenceRelevant DLD transactions adjusted for unit and timing differences
Below competing asking stockCurrent comparable listings, which are advertisements rather than completed sales

These claims must never be merged into one unsupported “market value”.

5. Quality controls before publication

6. What the method does not prove

A verified reduction from original price does not prove the property is below current market value, financeable, free of liabilities or suitable for a buyer. The original buyer may have contracted at a high or low price, and current value depends on unit-specific and market evidence.

7. How to use the site’s area and project pages

After checking a listing’s comparison basis, browse its linked area, community, developer and building/project page. These links provide context and current inventory; they do not replace an independent valuation.

Official source: DLD Real Estate Data ↗

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